Far East

by Matthew Welch · Website

Far East is a decorative display face by Matthew Welch that mimics the visual style of East Asian brush calligraphy using Latin letterforms. The strokes are bold and stylized, with angular terminals and exaggerated flourishes designed to read as "Asian" at a glance. It's the kind of themed novelty font that shows up on restaurant menus, event posters, and packaging going for an exotic look, though it falls squarely into the faux-Asian lettering tradition that's worth using with some awareness of context.