Aerotow

by Leonard Posavec - LeoSupply.co · Website

Aerotow is a distressed condensed slab-serif built on the aesthetic of vintage letterpress printing and American collegiate sports design. The heavy rectangular serifs and near-monoweight strokes carry a worn, inked texture that reads as authentically handcrafted rather than digitally simulated. It holds up especially well at large display sizes, where the letterpress grain becomes a feature rather than noise.